LinkedIn was created with an idea of having a social network of only professional people. LinkedIn gives you an opportunity to connect with the like minded people in your business community. You can term this platform as an elite type of social network. Today, LinkedIn account has become a kind of must have attribute for a business professional. As an advertiser LinkedIn platform is great for your business to promote your brand to the working class of society.
You can choose from single image ads, carousel image ads, video ads, or message ads.
Contains a single image. Choose the image that describes best your products or services.
Videos are important feature on LinkedIn and gets more visibility and reach. This appears on the feed section of LinkedIn.
You can use multiple images in a single ad. This ad format is useful if you have an e-commerce site to promote your products.
This lets you to deliver private messages to your potential audience in bulk. This way you can get them to know about your offerings and services easily.
To create an awareness about your brand and promote your product and services to your potential customers.
Here you have three type of objectives, Website Visits, Engagement and Video Views. Website visits are great for driving traffic to your site, while video views can help to you to get more views on your video.
There are three kind of objectives here. Lead generation, to generate leads for your business. Website Conversion to make sales. Job Applicants, to get more applications to your job post.
This is quite similar to the facebook ads. You can use image, carousel or video ad format to create an attractive content for your audience. They are displayed on mobile devices, tablets and desktops.
This one is similar in appearance to the facebook sidebar ad. These are only visible on desktops. Your content will be small and brief.
Using this you can send private messages to your potential audience in bulk. It gives you a great way to connect with your audience with a personal message and update them about your organisation. You can use links in the message so that people can visit your site for better understanding of your services also.
These are only few important metrics. Apart from these, you can also target your audience on the basis of Education, Field of Study, Degrees, Skills, Years of Experience, Interests, Traits, Company Name, Lookalike audience, Website re-targeting and many more.
There are certain aspects of our service that make us stand out from the competition.
Lead generation has always been a cumbersome process for any business. But right approach and techniques can make a major difference.